Wordmark vs Logo Trademark: Which Has Better Chances of Registration?
When it comes to protecting a brand through trademark registration, one of the key decisions to make is whether to register a wordmark or a logo/device mark.
Your blog category
When it comes to protecting a brand through trademark registration, one of the key decisions to make is whether to register a wordmark or a logo/device mark.
Understanding how trademark authorities assess similarity, the risks involved, and the possible outcomes is crucial before investing in a name or logo that might not stand the test of legal scrutiny. Let’s explore this through a hypothetical case study.
While most discussions focus on individual trademarks, there exists an advanced branding strategy known as the “Family of Marks”
Copyright societies in India are the backbone of collective copyright management, empowering creators by ensuring they receive their rightful earnings while enabling smooth access to copyrighted content for businesses.
Learn how to register descriptive trademarks in India. Understand challenges, legal provisions, and strategies to acquire distinctiveness under TM Act, 1999.
Wondering if you should copyright or trademark your logo? Learn the difference, benefits, and what to choose for the best brand protection in India.
This article is designed to help Indian book authors, novelists, students and academic researchers understand copyright protection in plain terms.
The Burger King trademark case dispute in Pune stands as a landmark case demonstrating the power of honest and prior use under Indian law. Read more.
Some trademarks go beyond basic recognition; they command widespread public trust, cross market boundaries, and enjoy exceptional legal protection. These are known as well-known trademarks.
What constitutes a Prohibited Trademark? This article explores the legal framework, real-world case studies and possible ways to overcome objections while ensuring compliance with trademark laws.